Bike to Work Week Video Contest

TravelSmart and Hub (previously VACC) are organizing a 2012 Bike to Work Week Video Contest.

Participants are asked to share a cycling tip for a chance to win a  $500 MEC gift card!

YES PLEASE!!!! I need to buy a bunch of stuff – tires, rain gear, etc before the ride and I would love a gift card!

So here’s my video entry…. talking about snacks!! haha

It’s a random draw, so no brownie points for originality…. but I figured it would be different to all the other entries… or at least I hope it will!

Cancer warning on the label = New recipe for Coke & Pepsi

Coke And Pepsi Change Recipe

I came across this news item in the Sky News website and thought…

‘Interesting! I’ve read in various Marketing/ Branding (former career choice) that when they did this it was an absolute fiasco for Coke! That’s why the returned to promoting “The Real Thing” and Coca Cola Classic’ – So WHY would they be doing THAT again???’

Here’s some more on that if you’re interested… New Coke Marketing Mishap

Anyways… I clicked on the story and came across this:

Coca-Cola and Pepsi are changing the recipes for their soft drinks to avoid being forced by law to put a cancer warning on the label.

The caramel colouring in the drinks will contain lower levels of 4-methylimidazole, which has been added to the list of carcinogens in California law. The recipe is being changed across the US – but will not been changed in Britain or the rest of Europe.

This isn’t meant to be a blog about Cancer – but I am riding 250km for Cancer Research so I had to post it! See my challenge here: Vancouver to Seattle for Cancer Research

Obviously, you’d have to drink a helluva lot of coke to get sick… but who knows how much coke one may consume in a lifetime right? I must have had gallons, upon gallons!